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Christian Schäfer

Baden-Württemberg Cooperative State University Mannheim (DHBW), Germany

Biography

Christian Schäfer is a Full-Professor at the Department of Business Administration at Baden- Württemberg Cooperative State University Mannheim (DHBW) Germany. He teaches quantitative Methods, simulation in strategic forecasting and market research in healthcare. His research interests are in the fields of quantification of uncertainty, Patient-Behaviour- Modelling, and Partial Least Squares Structural Equation Modeling (PLS-SEM). Christian also runs special forecast-simulation and market research projects for the Pharmaceutical Industry. Prior to taking this role in 2015, Christian covered different Management and Director positions in Marketing, Competitive Intelligence, Strategic Forecasting and PM- Strategy within two International Pharmaceutical Company for 8 years. Christian earned a Diploma (Master) in Economics, a Master of Business Administration (MBA) degree from University of Gävle, Sweden and received his PhD (Dr.) from the Department of Business Administration and Economics at Johannes Gutenberg-University Mainz, Germany, where he worked 4 years as a research assistant. He published more than 25 articles and 4 Books.

 

Abstract

Abstract : IDENTIFYING THE SWEET SPOTS IN MILESTON DECISION MAKING - MONTE CARLO SIMULATION OF NET PRESENT VALUE FOR PIPELINE PROJECTS IN PHARMA